What these labels mean
Every claim on a trust page carries one of these labels. They answer one question: says who?
Common Identity is the independent service that organizes these pages. It reviews evidence, records where each claim came from, and shows how current it is. It doesn’t take bookings or sell services — the provider’s business is entirely their own.
The organization responsible for this claim confirmed it directly to Common Identity. This is the strongest form of verification Common Identity offers.
Common Identity reviewed supporting evidence for this claim. It does not mean the issuing organization directly attested this information to Common Identity.
A customer directly stands behind this statement. The words are the customer's own, shared with their consent.
Another professional in this field puts their own reputation behind this provider. The words are the professional's own, shared with their consent.
The provider stated this themselves. Common Identity has not reviewed independent evidence for it.